Yale celebrates further expansion into international market

Richard Gurmin, Head of Yale Commercial Business Development, comments: “Yale is not only recognised as a trusted security expert within the UK residential market, but it is now also a leading name worldwide.  Our export division continues to gather pace and has grown on average 5% per annum since 2015.

“We supply a growing number of large building projects overseas and the support we give to our partners and clients is second to none.  From training seminars to client meeting and eventually site installation checks, we always go the extra mile.

“Exporting on the scale that we do isn’t easy. It takes a huge amount of dedication, but we have a highly skilled team and a clear and ambitious strategy to build further on our international success.”

Worldwide projects

Yale supplies a range of prestigious window projects worldwide.

Securistyle Parallel Plus window hinges have been supplied into the Hefei Innovation Industrial Park in East China’s Anhui province since 2017 and will continue supplying until at least 2025. In total there will be more than 20 buildings on the complex that Yale will supply, via distribution partner Shanghai Gate.  The Parallel Plus allows for aesthetically pleasing sightlines, maintaining the reflective qualities of the façade, with built-in features to provide the ultimate in natural ventilation by providing a balanced air-flow around the entire opening.

The 250-metre-high Mohammed VI Tower in Africa is designed to be visible from 50 kilometres. With a total area of 102,800 m², the 55-storey building consists of a tower set on a podium, to resemble a rocket on its launch pad. All the opening elements of the tower façade are fitted with the Securistyle Rushmore system, which is specifically designed to facilitate large and/or heavy openings in building facades.

After extensive research with existing and target customers, as well as distribution partners, Yale developed a range of bespoke MPL door locks specifically designed for the North American market which will officially launch at this year’s Glassbuild in Las Vegas. Yale / Securistyle is also able to provide fabricators with a range of market leading window hardware that is certified for use by the City of New York Department of Health’s Window Falls Prevention Program. This is beneficial not only to Yale’s big distribution partners in the United States, but a range of global companies who are fabricating windows for building projects within the city.

Quality you can trust

Richard adds: “The quality and provenance of our hardware is what gets us specified ahead of the competition to win the prestigious projects we work on around the world. Whilst others are sometimes cheaper, the quality maybe inferior and there is generally less support, traceability around the quality standards. The market isn’t just price driven, but it values innovative product design, quality, reliability and service. We’ve listened to our customers first hand and transferred this knowledge into developing products that suit specific market requirements.”

For more information, please visit www.yaledws.co.uk / www.securistyle.com